Make your product stand out: the features of special-shaped packaging

With the continuous development of science and technology and the improvement of production technology, some special-shaped packaging bags to meet the market demand came into being, breaking through the limitations of traditional flexible packaging in bag design, attracting the attention of many consumers with its novel and unique shape and convenient and reliable functions, playing the role of silent salesman and promoting the sales of goods.

Advantages

The special-shaped bag breaks through the shackles of the traditional square bag, and turns the straight edge of the bag into a curved edge, thus reflecting different design styles, with the characteristics of novelty, simplicity, clarity, easy identification, and highlighting the brand image.

The emergence of special-shaped bags is of great significance to the expansion of packaging design forms, and designers can play freely when designing product packaging bags, so that more design dreams can come true, and can achieve very excellent packaging display and promotion effects.

In addition to the change of the shape of the bag, the special-shaped bag can also add many application functions, such as adding a handle hole, adding a zipper, adding a mouth and other ways. In addition, with the change of the shape of the bottom of the stand up pouch, it is possible to make a large liquid stand up pouch with a capacity of 2 liters with a handle hole and a mouth, which can be used to pack heavy liquid products such as edible oils. Another example is to add aircraft hanging holes on lightweight packaging to facilitate hanging sales on supermarket shelves; Some refills of liquid packaging can be made in spike-like shaped pouches for easy filling. For example, a certain laundry detergent packaging in Japan is designed with a bag corner that can be interlocked, and the two rings can be buckled together when used to form a clever handle and pouring mouth.

In short, compared with ordinary packaging, special-shaped bags have stronger attractiveness, clear product information, very obvious promotional effects, and can be arbitrarily added zipper, hand holes, spouts and other application functions, so that the packaging is more convenient to use and more humane. At the same time, special-shaped bags also have some unique advantages of flexible packaging, compared with traditional packaging methods such as glass bottles, plastic bottles or tinplate, it can save storage costs and transportation costs, and is an optimized choice.